Formal Proposal

Topic- Denim

Type of documentary- Informative

Style of documentary- Expository

Channel and scheduling- C4, 8.00-8.30pm, Sunday

Target Audience- Teens/young adults

Primary Research- Questionnaires, Interviews/Vox pops, Cutaways, mise en scene/location.

Secondary Research- Archive footage (e.g images, films and music- 'Dukes of Hazzard' clips, 'Levi' advert in the laundrette, celebrities wearing denim and practical uses of denim eg denim uses in the workplace and the history of denim).

Narrative structure- Informative- There is a question at the start of the show (the title- 'What's the obsession with...denim?'), leads into opinions and history of denim to analyse the question, and this eventually leads to a conclusion- what the obsession with denim is, in other words, why denim is so popular.

Outline of content- Interviews-Vox pops (public opinion), Shop owner/manager.
Archive footage- 'Dukes of Hazzard' clips, 'Levi' advert in the laundrette, Pics of celebrities.
Cutaways- Aisles of denim (tracking/panning), people buying/picking up denim, people wearing denim (Liverpool).

Resource Requirements- Camera, mic, computer, tripod, Props/mise en scene to suit interviewee.